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At-Home Spa Treatment Device Industry Expected to Grow in 2013

Currently, for anything other than basic maintenance, consumers usually turn to a beauty spa – but that could change this year. The at-home skin care device industry saw rapid growth in 2012, but it’s only just beginning to reach consumers. Already valued at $1 billion in 2011, this industry is expected to grow at a […]





Dermal Filler Belotero Balance to Hit U.S. Day Spas

Source: dermatologyconsultants.com via Winter Park Laser & Anti-Aging Center on Pinterest Move over, Restylane and Juvederm. Merz, Inc. recently announced that a new dermal filler called Belotero Balance is about to hit the market in the U.S. This new filler possesses advanced technology purported to provide the following benefits: Prolonged anti aging effects that are noticeable almost instantly […]



How Smiling Can Have the Same Effect as a Day Spa

The notion that smiling utilizes fewer face muscles than frowning has been a long-standing one. Scientists have recently proven the age-old idea to be true. People who spend more time smiling than frowning develop fewer facial wrinkles than people who stress and frown more often. Smiling more often also helps reduce stress levels and maintain […]



Targeting Niche Markets: 5 Things to Keep in Mind

Keeping an aesthetic medical practice or other aesthetic business alive and thriving during tough economic times can be difficult. For nearly 6 years, businesses have been struggling to develop new marketing plans and bring in new clients. Tapping into niche markets and ethnic consumers is one way businesses can start growing their client base. 1. […]



Are There Untapped Spa Clients Right Under Your Nose?

When looking to expand a business, it’s easy to overlook the opportunities that are right under your nose. No matter how old (or new) your business is, chances are, there is a sizeable market within a 15 mile radius of your business. The question is, how do you reach these customers? The key is to […]



Expand Your Business by Hosting an Event

Whether you are just starting out as a medical spa owner or you have an established facility, hosting an event for your clients is a great, cost effective way to expand your business. They get clients to mingle, allow you to build strong relationships on a personal level, and encourage clients to recommend you to […]



Financing Options Can Make or Break a Sale

When dealing with medical spa treatments, it is important to remember that unlike traditional medical bills, spa treatments are not covered by most insurance plans. This means that in most cases, your clients will be paying out of pocket for any procedure or treatment that they undergo. To increase your chances of closing a sale, […]



Unique Spa Treatments: Cactus Massage

When you think of a cactus plant, you likely don’t think “massage.” But cactus massages are precisely what’s on the menu at the Four Seasons Resort Punta Mita in Mexico. So why would anyone want to get a cactus massage? Well, because this treatment uses needle-free cactus paddles and a skin-nourishing blend of nopal, prickly […]


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