Tips For Your Virtual Video Events

Why Host a Virtual Event? Hosting a Virtual Event is an excellent way to launch a new service or product.  This type event will attract new people who might not otherwise be able to attend an in-office gathering. Virtual Events enable your practice to actively engage new Facebook, Instagram, and You Tube users and to […]

Five Figure Profits: Improving Your Daily Operation to See Greater Return

Presented by Cheryl Whitman A top-notch spa is like a well-oiled machine. From staff to retail to marketing, every element must operate together in harmony to maintain momentum and see high return. In this webinar, learn key techniques for motivating employees and improving overall staff performance, discover insights on maximizing your marketing strategies, and find […]

Increase ROI by Closing Consultations – Part One

Successful patient consultations, where a treatment plan is presented and prices are quoted, can mean the difference between a stagnant practice and a flourishing one.  Consultations should follow a standard protocol. Set aside a quiet, comfortable room.  Utilize before and after imaging software to visually show potential results. Use high quality marketing materials to present […]

Birthday Loyalty Programs

Loyalty reward programs are a powerful and often overlooked tool for encouraging patient retention, boosting referrals, and adding to practice growth. Beautiful Forever Aesthetic consultants work with practices to put these programs into place. These reward programs are automated to keep up with birthdays and other important dates to remember. The more creative the program, […]

Appealing to The Complex Teenage Beauty Consumer

Welcome to the rapidly approaching end of the 2010’s and the speed of lightning ‘new normal’ climate in the aesthetic industry. Social media advertising and social media ‘influencers’ with the power to turn the tide of public opinion with a simple tweet or opinionated Instagram post are changing the face of successful marketing. The mammoth […]

The Business of Beautiful Skin

Get money-making tips, a new perspective on basic products, and deeper rosacea knowledge to allow for improved success. SELLING PRODUCTS Creating Five Figure Profits with Five Star Retail by Cheryl Whitman Typically, retail product sales will contribute between 3 and 10 percent to gross sales. While it is tempting to focus primarily on the treatments […]

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