Why Host a Virtual Event? Hosting a Virtual Event is an excellent way to launch a new service or product. This type event will attract new people who might not otherwise be able to attend an in-office gathering. Virtual Events enable your practice to actively engage new Facebook, Instagram, and You Tube users and to […]
All patients need to buy products. Why not buy them from you, someone they look up to as the authority? While selling a popular skincare brand in the office can create a revenue stream for aesthetic practices, it’s more likely that practices that have their names and not another company’s name on those products, will […]
Presented by Cheryl Whitman A top-notch spa is like a well-oiled machine. From staff to retail to marketing, every element must operate together in harmony to maintain momentum and see high return. In this webinar, learn key techniques for motivating employees and improving overall staff performance, discover insights on maximizing your marketing strategies, and find […]
Successful patient consultations, where a treatment plan is presented and prices are quoted, can mean the difference between a stagnant practice and a flourishing one. Consultations should follow a standard protocol. Set aside a quiet, comfortable room. Utilize before and after imaging software to visually show potential results. Use high quality marketing materials to present […]
Loyalty reward programs are a powerful and often overlooked tool for encouraging patient retention, boosting referrals, and adding to practice growth. Beautiful Forever Aesthetic consultants work with practices to put these programs into place. These reward programs are automated to keep up with birthdays and other important dates to remember. The more creative the program, […]
Welcome to the rapidly approaching end of the 2010’s and the speed of lightning ‘new normal’ climate in the aesthetic industry. Social media advertising and social media ‘influencers’ with the power to turn the tide of public opinion with a simple tweet or opinionated Instagram post are changing the face of successful marketing. The mammoth […]
Cheryl Whiteman is featured in the Society of Plastic Surgical Skin Care Specialists Spring 2018 Newsletter! To read her segment on Key Ingredients for Medical Grade Skin Products, head to page 4. Cheryl will also be presenting at Skin Care 2018 in New York, so be sure to join us!
2018 Strategy Planning Medical Spa or Aesthetic Practice Benchmarks for Success Need help creating a bank-ready business plan from start-up to expansion? A professional, well-thought out business plan is a must for a new med spa or aesthetic wellness practice in order to secure financing. A business plan will help your anti-aging practice set goals and achieve […]
“Hi! I’m Paige, an Executive Consultant with Beautiful Forever Aesthetic MARKETING AND BUSINESS Consulting. We are veteran industry EXPERTS who help physicians, med spas, and medical aesthetic companies grow their businesses and increase profitability.” Here’s a Beautiful Forever example of follow-up information: additional sentences that further clarify and underscore your USP. “We focus on developing creative […]
“One of any aesthetic practice’s strongest sales tools is its gallery of Before and After photographs. For maximum impact, these photos should be professionally made by someone who understands the camera technology, posing, and the ultimate use of the photographs. The best Before and After photos eliminate all distractions, focusing only on the area treated by […]
